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Digital Marketing Specialist

2000 - 3000 BGN


Logo of McCann




Regular employment

0 - 1 years of experience

Full Time

Sofia, Bulgaria


As a digital marketing specialist, you will be responsible for planning, executing and managing digital marketing campaigns across multiple channels and platforms in order to enhance brand awareness, drive website traffic and acquire new leads/customers for numerous clients of the agency.

Key Responsibilities:

  • Conduct market research and analyze trends to identify new opportunities
  • Develop digital marketing strategies and media plans that align with

client objectives and goals

  • Collaborate with cross-functional teams, including creative, content and web development
  • Manage and execute paid campaigns based on specific KPIs across various digital channels such as Meta, Google, LinkedIn
  • Keep track of digital

advertising budgets, ensuring that campaigns are cost-effective and within budget

  • Measure and report on the performance of the digital campaigns
  • Stay up-to-date with emerging digital marketing trends and technologies in order to improve campaign performance


  • 1+ years of experience in digital marketing (preferebly in digital, media or creative agency)
  • Strong understanding and proven experience of working with Meta Business Suite, Google Ads, Google Analytics, Google Tag Manager, LinkedIn Business
  • Ability to think creatively and come up with innovative solutions to marketing challenges

What we offer:

- Work in a multinational company
- Good pay and bonus system
- Training in the agency's partner system in Europe
- Work in a creative environment
- Development opportunities
- Additional benefits
- Opportunity for hybrid work

Required skills

Advertising Communications
Digital Marketing
Digital Media
Market Research
Marketing Strategy
Online Advertising
Social Media
Social Media Marketing
Performance Marketing


Holiday bonuses
Company training
Home office
Office drinks
Team buildings
Job posted 73 days ago


to apply.